If you know anything about social media and social networks, you know that Instagram has taken off in recent years to become one of the best social media platforms for businesses. While the platform is focused on pictures and short videos, there is seemingly limitless potential for a brand to use the platform to spread their message to the world.
Using Instagram to better interact and connect with your followers could be the difference between current sales and never before seen potential. If you put in the time and effort, you can use Instagram as a marketing tool and see new ways to get customers connected with your brand and buying products that they would normally never have seen.
Although you can easily buy Instagram followers online in a few clicks, we will look at 3 ways you can get more followers on Instagram for free. Using these tips and skills, you will be able to take your business Instagram account from something generic to one that looks like it has been running successfully since day one.
1. Make your account accessible
When anyone is looking to follow an account on Instagram, they will know within a few seconds if they are going to look through the account or keep scrolling. To make sure your account is approachable and accessible, you have to put in the work to make it look its best. To do this, you need to utilize all of the tools at your disposal to create an Instagram page that is worth following.
To do this, you want to use your entire account to its fullest potential. This means keeping your bio updated, using a relevant picture and name, and creating a general brand image for people to associate with. If you want people to take your brand seriously, you need to make your account look like it means business so people are actually wanting to look through it.
Instagram makes it very easy to create an account that provides users all the information they could possibly want about your company. They even allow you to link to your website right in your bio for seamless conversions.
2. Create consistent, quality content
As people scroll through their Instagram feed, they are seeing hundreds if not thousands of brands and promotions. What this means is that you need to stand out in order to catch the attention of viewers. If you want your content to stick out, you need to create a consistent stream of content that all stays true to your brand’s image and marketing stream.
If you look at some of the best Instagram profiles owned by businesses and influencers, you can immediately recognize who you are looking at by their posts alone. Whether they choose to use certain colors or filters on their posts, brands that have their marketing on lock are always associated with a certain image that immediately catches your attention as uniquely theirs.
Going along with consistency, you also want to make sure the content you post is consistently timed. Posting at times when there are more people online will mean that people are seeing your Instagram posts before anyone else’s. As a general rule, post around noon when most people are taking breaks to look at social media.
3. Work with other accounts
When you want to get your message out into the world, doing it alone is a certain path to nothingness. Social media has users with millions of followers who often have more of an influence on their audience than some professional sources. Because of this, you can use their power and image in the media to help get your name out there and to a much larger audience.
Many of these social media influencers and bloggers have also started using free online Instagram growth tools and platforms (such as Likezoid). These are a great option for those looking to get more Instagram likes to their photos for free.
Social media influencers are always looking for brand promotions who are willing to work with them to spread a message. If you work with someone big in your industry to help share your mission and products, they will be a force to help get your product in front of millions. An important thing to remember when working with others is to remember what message you are trying to send. Having a large account or even just customers helping spread your message looks better when it is more natural and doesn’t feel like a forced promotion. Influencer marketing is a great strategy when done correctly.
Final Thoughts
With so much to look into to make your account look its best, take the time to really understand this information and see how you can apply it to your own account.
Small changes like finding your message and getting your audience engaged could change your Instagram presence overnight. We hope that you take these 3 tips and use them to make your Instagram account as professional and refined as possible.
For more Instagram strategy guides and techniques, visit the Regal Roye Blog or contact us and we will get you started.